In a matter of days, Microsoft is hitting the big 5-0, a monumental birthday for the tech giant headquartered in Redmond. This significant anniversary has prompted many of us at Windows Central to reminisce about Microsoft’s rollercoaster journey over the years.
When you think about Microsoft’s ventures, Xbox is definitely one of the most standout projects. Launched at the dawn of the 21st century, the Xbox brand has continued to evolve, boasting cutting-edge systems, popular services, and remarkable initiatives. It’s become a fundamental part of Microsoft’s operations, so I thought it would be a blast to walk through some of my most cherished memories of Xbox’s evolution. Let’s take a look at seven iconic milestones from its history, each leaving a lasting mark on the gaming world.
### Xbox’s Grand Debut
How could we start anywhere else? Back in 2000, Microsoft announced its leap into console gaming. It wasn’t until January 2001 at the Computer Electronics Show (CES) that Bill Gates, Microsoft’s former CEO and co-founder, officially introduced the original Xbox. He did so with none other than Dwayne “The Rock” Johnson, still a wrestling superstar in the WWE back then, lighting up the stage with his charisma.
“The Xbox is everything The Rock is: cutting edge, powerful, exhilarating — and like The Rock, it will be the most electrifying thing coming out this year,” Johnson declared confidently, showcasing the performance chops that would later fuel his Hollywood career. Even though I was just a kid at the time, my love for Xbox ensures that this reveal holds a special place in my memories.
### Halo’s Game-Changing Influence
The Xbox boasted impressive hardware capabilities, besting rivals like Sony’s PlayStation 2. But it wasn’t until 2002 that these advantages became truly apparent. The console needed a blockbuster title for its debut, and Halo: Combat Evolved turned out to be it. Released on the same day as the Xbox on November 15, 2001, Halo was a game-changer, no pun intended.
It broke from conventional shooter designs with expansive levels, a strategic two-weapon system, intuitive controls, and intelligent AI. Its success paved the way for console FPS games and defined Xbox’s identity. Halo remained a significant part of Xbox’s lineup for years, with Halo 2 boosting Xbox Live’s popularity and subsequent titles enjoying triumph on the Xbox 360.
### Xbox Live Sets the Standard
Exactly a year after Halo: Combat Evolved rocked the console world, Microsoft launched Xbox Live. This wasn’t the first attempt at online multiplayer, with Sega and Nintendo having tried before, but Xbox Live set a new standard. For the first time, gamers had a centralized online network offering consistent features across all titles.
It introduced persistent player profiles, voice chat, and a unified friends list, changing how players interacted online. While competitors lagged, Xbox dominated the online gaming sector, a trend that persists even now, albeit under the new branding of the “Xbox network.”
### Xbox One’s Backwards Compatibility Triumph
Now let’s leap to 2015 when Xbox faced tough times after the Xbox One’s rocky launch in 2013. Beset by a higher price and fewer features than Sony’s PlayStation 4, Microsoft needed a turnaround. Enter Xbox One Backwards Compatibility, announced by Phil Spencer during E3 2015. This feature breathed new life into older titles, allowing Xbox One to emulate Xbox 360 classics and expanding to include even original Xbox games over time.
With support continuing on the Xbox Series X|S, gamers can enjoy titles spanning four console generations on the latest hardware, a compelling feature that sets Xbox apart as uniquely consumer-friendly in an industry often mired in limitations.
### Xbox Game Pass Breaks Ground
I can’t omit Xbox Game Pass, an integral part of Microsoft’s gaming strategy over the last decade. Launched in June 2017, the service attracted gamers with a $10 monthly fee for access to numerous Xbox One and backward-compatible games. Microsoft soon committed to adding all its first-party titles to Game Pass from day one, increasing its appeal significantly.
Despite concerns over sustainability, Xbox Game Pass thrived, evolving into a prized asset. With over 400 titles and 34 million subscribers, its impact on the gaming realm is undeniable, proving to be a revolutionary force in how we access games.
### The Game-Changing Xbox Adaptive Controller
Then came the fantastic Xbox Adaptive Controller in 2018, a breakthrough for accessibility in gaming. Designed to cater to diverse needs, this customizable controller features large buttons and numerous input ports, enabling a range of assistive devices.
The Xbox Adaptive Controller is not only a testament to inclusive design but has inspired similar advancements across the industry, defining Microsoft’s commitment to accessibility and setting a high bar for inclusivity in gaming.
### The Activision Blizzard Acquisition
Finally, we arrive at the massive $69 billion acquisition of Activision Blizzard King in 2023. After navigating extensive regulatory scrutiny, this landmark deal has given Microsoft control over some of the quintessential franchises in gaming history, such as Call of Duty and World of Warcraft. The acquisition also promised potential transformations in corporate culture at Activision Blizzard, offering a fresh start under Microsoft’s stewardship.
It’s still early days, with gaming development’s slow churn, but however things unfold, this acquisition is poised to shape Xbox’s trajectory for years to come.